DCW launched a comprehensive media campaign for NSPC Brain & Spine Surgery 1Q2020. The objective of this campaign is to drive patient awareness for local availability of state of the art neurosurgical medical care. Key networks that index high against A35+ were selected.
Prager Creative conceived an award winning television commercial highlighting NSPC’s commitment to patient care and exceptional results; focusing on the premise of “Advanced Treatment Starts Here”. The commercial also educates the viewer on the choices they have to a better, more advanced approach to medical treatment. The strength of the campaign was recognized in the 2019 MarCom Awards, where it was awarded Platinum – the highest honor – in the Television Campaign category. *NSPC is the largest independent neurosurgical practice in the tri-state area, bringing patients the most advanced neurosurgical techniques for more than 60 years.